There’s a lot of talk about Twitter these days.
And it’s also leaving a lot of arts organizations scratching their heads.
“How do we use this thing to connect with our audience?”
Both the NY Neo-Futurists and Dance Theater Workshop have found creative ways to involve their Twitter communities, drive traffic to their websites and bring in new audience members, all while remaining true to their brand.
In this interview, Jeffrey Cranor, of the NY Neo-Futurists, and Jillian Sweeney, formerly of Dance Theater Workshop, share their thoughts on what’s been successful for them so far. If you’ve been wondering how you might get your organization started, this interview gives you plenty to think about in terms of engaging your audience.
We cover 3 core topics in which Jeffrey and Jillian share:
- How they got started on Twitter
- What they’ve found using Twitter so far
- What they’d suggest to other artist’s just starting on Twitter
Listen. Comment. Share.
* This podcast was originally created in Sept. ’09.
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