About a year ago, Artistic Director Mark Lonergan and Parallel Exit found it difficult to communicate with their audience.
They had no plan. No strategy. They were struggling to reach out beyond their immediate fanbase.
Now as their show, Time Step, finishes a successful run (4/16-4/18/10) at the The New Victory Theater on 42nd St. in NYC, Mark reflects on the moment that caused a simple shift in thinking that changed everything.
Listen in to this New Media Conversation
In this conversation, we discuss three key areas to their new media success:
- Why it’s difficult to engage your audience
- How to start things exploding in your brain
- The Journey of Time Step
Listen. Enjoy. Comment below.
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