Amy Wratchford from ASC discusses creating a social media plan.
A while back I was lucky enough to speak with The American Shakespeare Center‘s Managing Director, Amy Wratchford, for a 2am theatre podcast.
In that discussion we were only able to scratch the surface of ASC’s social media plans. We decided to take deeper look in this New Media Conversation.
Breaking Down Social Media: An In-Depth Look At Creating a Social Media Plan
In this discussion we cover three key areas:
- The Social Media Frame
- How Websites Work Today
- Choosing the Right Tools (And What To Do With Them)
Listen. Comment. Share.
(There’s a bit of a weird audio thing that happens for a little bit at the end of the audio. It gets better after a few seconds. We were having a lot of trouble keeping connected during the call. Apologies.)
Here’s a link to Amy’s post on, Social Media Guidelines.
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{ 4 comments… read them below or add one }
Unmitigated awesome, both. Nicely articulated delineation of how to start to construct a social media strategy and how to use each of the constituent elements.
Thanks for listening Kate. Glad you liked.
very clear and inspiring, especially since it is coming from a Shakespeare company that is facing up to the unique problems of making Shakespearean text accessible, which we struggle with every day. Following Dave’s course at ART-NY yesterday, we will now be rethinking out entire web approach…
John, thanks for listening. Great meeting you at the workshop. I’m looking forward to what you come up with.