A while back I was lucky enough to speak with The American Shakespeare Center‘s Managing Director, Amy Wratchford, for a 2am theatre podcast. In that discussion we were only able to scratch the surface of ASC’s social media plans. We decided to take deeper look in this New Media Conversation.
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Okay, you may not think Search Engine Optimization, or SEO, is all that important. In fact, you may think it’s just about writing for robots. And well, you don’t really care about writing for robots do you? Neither do I. I resisted learning about SEO for that very same reason. But then I began to dig [...]
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