When you go to a rock concert you probably expect an amazing light show. Dizzying effects and strobe lights. But would you want the same thing when you visit a website? In support of their latest album, No Line On the Horizon, U2 revealed a redesign of their site that caused a bit of a […]
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How to Master Your Craft By Listening to Your Favorite Song
If you’re like me, music plays a big role in your life. Whether it’s for setting the mood, inspiration or drowning out the craziness on the NY subway. But did you know music can also help you master your craft? How can listening to music make you a master? Here’s what I’d like you to […]
How to Reach a Wider Audience for Your Work [Walks With Dave #24]
How do we use new media to reach a new audience? One of the harsh realities is that part of the game is about numbers. So how do you reach more people?
Winners of My New Social Media Guide Announced
The time has come to announce the winners of my new social media guide, The Indie Artist’s Guide to Social Media. Thank you so much to everyone who left a comment for a chance to win. Choosing the winners was an extremely difficult task. But alas, I had to choose two. My choices were based […]
12 + 1 Lessons from the ‘Tangled’ Marketing of @KloutPerks
It started with a tweet. On November 3rd, I received a tweet from @KloutPerks on Twitter indicating that my Klout Score had landed me a perk. A chance to see the new Disney animated film, Tangled. Cool. I thought I’d share my experience with you because there are some marketing lessons that can be learned […]