In a previous post, the old James Bond has shown us some email marketing mistakes. The new James Bond has shown us some successful email marketing strategies. In this post we’re going to look at how we can apply these successful strategies to your own Journey Factor email marketing plan. Email marketing to build stronger […]
Music Box – Video
I’ve been meaning to post some videos of some songs for you. And ya, I’ve been putting it off. But I just got a kick in the butt after seeing Sterling Lynch’s video of a new love song. Since Sterling shared a new love song, I decided I’d start with an old love song. So […]
[Podcast] How Artists Can Create New Collaborative Opportunities Via Twitter
Why should artists be excited about Twitter? In a word: Access. Twitter allows you to make connections with people you never would have had access to before. Within the creative realm this opens up the possibility of collaboration and most importantly can lead to new opportunities. Allow me to share a Twitter success story with […]
Has the Digital Revolution Changed the Voice of Theater?
In a guest post over on The Next Stage, Michael Wheeler of Toronto’s Praxis Theatre discusses the effect social media has had on theater: “As blogs, Facebook, Twitter and other social media gain popularity they’re giving emerging artists a louder voice in terms of promoting both their work and the ideas that they represent.” This […]
What If Artists and Marketing Work Together?
Dennis Baker asks, why can’t a theater hire someone to fill a staff position and an acting role? Which seems like a great idea. But even when this isn’t possible, simply having a better understanding between marketing and the artist can make a world of difference. I remember watching an episode of Theater Talk with […]