Twitter is the 140 character messaging service that was originally developed for cell phones. That’s the reason for the 140 character limit. Today, the site has morphed into more of an online service that puts you in the virtual room with a large potential audience. But what you’re probably wondering is how does this thing […]
Why Drama Hypnotizes People Without Them Noticing
“You punk!” That’s how an email I received two weeks ago started. I got a bit nervous. I thought, “Uh-oh. What did I do now?” You know that funny feeling you get in your stomach. Well, I had that too. “Give me that report you’re talking about!” Wait a minute. That’s actually good news. Phew. […]
How to Think Progressively About What You Offer [Walks With Dave #17]
Have you really thought about the sequence someone goes through as they become a customer, client or audience member? Once you do, it allows you to know exactly what you should be promoting. Or what questions you need to be answering and when. It also allows you to grow with your audience and offer them […]
The Critical Importance of Consumption [Walks with Dave #16]
Take a look at your bookshelf. I’m betting you can grab a few titles you haven’t read yet. Or haven’t finished reading yet. What good does that do you? And what good does that do the author? If you create content that isn’t easily consumable, you’re actually hurting yourself and your audience. Watch this short […]
The Difference Between Copying and Finding Your Own Artistic Voice
Perhaps one of the hardest things to do is find your own voice. It doesn’t always come right away. It develops over time. When we start, we copy those we admire. Who doesn’t remember dancing around like Michael Jackson? Whatever your art form the real joy comes from finding your own voice. It’s what makes […]