Building a Real Estate Business Through Email with Ricky Carruth
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In episode 18 of the Be a Marketer podcast, Dave Charest talks with Ricky Carruth, a top real estate agent and free real estate coach who has closed 100 deals per year without any cold prospecting. Ricky shares the key to his success: consistency in email marketing.
He reveals how sending a weekly email since 2007 has allowed him to build strong relationships with clients, resulting in sustained business growth. Ricky highlights the simplicity of his approach—call property owners, build five new relationships each day, and send a weekly email. This strategy has helped him create a powerful real estate database and maintain consistent client engagement.
Key takeaways from this episode:
- Consistency is crucial: A weekly email can keep you top of mind with clients and lead to business growth.
- Focus on relationships: Prioritize building authentic connections with property owners.
- Leverage email marketing: Even in a changing market, regular emails can help maintain client trust and drive sales.
For anyone in the real estate business or other industries, this episode provides actionable insights into how email marketing can lead to lasting success. Tune in for Ricky’s journey and valuable tips!