The other day the YouTube Subscription Updates email hit my inbox. It reminded me of something extremely important.
Titles are important
Titles are headlines. And just like any good headline their job is to get attention. To entice you to read more. Or in this case, watch the video. If you don’t update the titles, I’m left looking at something like this:
It’s just the file name. And that file name isn’t all that enticing.
To be fair, depending on how you upload your videos, you may have to make the edit after the fact.
Just don’t forget to do it
And if you need some help with enticing titles, check out CopyBlogger’s How to Write Magnetic Headlines series.